About

No 765 Line, Inc. · A Wisconsin 501(c)(3) · Sourced. Coordinated.
Wisconsin PSC · MariBell fall 2026 · BECI early 2027
About

About No 765 Line.

A Wisconsin 501(c)(3) nonprofit and citizen coalition. We equip communities across southern Wisconsin to take part in the energy decisions being made about their land, their rates, and their future, starting with the two proposed 765 kV transmission lines, MariBell and BECI, and the case against building them.

Two neighbors talk on a Driftless hilltop beneath the existing transmission line, the river valley spread out behind them.
Neighbors at a campaign field event · the Driftless

Mission and vision

Mission

To be leaders in equipping Wisconsin communities to take part in the energy decisions being made about their land, their rates, and their future. We turn local concern into informed, sourced, effective participation in the venues where those decisions are actually made, with regard to the two 765 kV transmission line projects proposed across southern Wisconsin.

Vision

An energy future that serves Wisconsin without sacrificing it: power built only when it is honestly needed, paid for fairly, and decided in the open with the people who live in its path; and a Wisconsin whose farms, waters, and communities pass to the next generation intact.

Adopted by the board of directors, August 30, 2026

Who we are

No 765 Line, Inc. is a Wisconsin 501(c)(3) nonprofit. We turn regional concern about the two proposed 765 kV lines — MariBell and BECI — into sourced, coordinated action — across the Public Service Commission proceeding, the state legislature, and local government.

How we work

We keep every public claim defensible and sourced, and we keep the municipal, regulatory, and legislative lanes clearly separated — so each action is aimed at the venue that can actually act on it. Credibility is the campaign’s most valuable asset, and we protect it deliberately.

The board

No 765 Line is governed by a volunteer board of southern Wisconsin residents. We’re adding each member’s name, photo, and a short bio here as they sign off — on a public campaign, we don’t publish anyone without their consent.

Founding Chair
Board

Name, photo, and bio added with the member’s sign-off.

Michael Browne, smiling, in a chambray shirt and glasses.
Michael Browne
Treasurer · Media

Michael Browne is the campaign’s treasurer and media lead, and he built the website, maps, and publications it runs on. He spent two decades building consumer brands — Trek Bicycle, Specialized, Bird — before founding Rise Above Partners, a strategic advisory in Viroqua. He lives in Vernon County, in the heart of the Driftless.

Rob Danielson, in a blue shirt, with Driftless woods behind him.
Rob Danielson
Board · Regulatory SME

Rob Danielson has studied utility transmission planning and non-transmission alternatives since 2010, when the Badger–Coulee 345 kV line was proposed to pass near his property and the Kickapoo Valley Reserve in the Town of Stark, Vernon County. He leads the campaign’s regulatory and subject-matter work.

Emile Smith, smiling, with mountains rising behind him.
Emile Smith
Board

Emile Smith has spent 30 years building Sebastian’s Specialty Hardwoods into a nationwide business — reclaiming industrial timbers, designing and building spaces, and crafting specialty wood floors and furniture. Trout fishing first drew him to the Driftless; he bought a farm and built his own home overlooking the South Copper Creek valley, a view now at stake. His background spans music, mechanical engineering, sailboat racing, and growing food.

Contact

General inquiries: info@no765line.org
Media inquiries: press@no765line.org · press & media kit
By mail: No 765 Line, Inc., PO Box 1, Seneca, WI 54654

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For your privacy, we don’t discuss specific legal situations over email. If you’re a landowner who’s been contacted, start with the Landowner guide.